The Crownstone Name

The Crownstone Name

In the Spring of 2018 McGrew Enterprises began with the initial purchase of Bobcat of York and Bobcat of Adams County. With the added growth of Bobcat of Frederick later that same year, it became apparent that an umbrella name was going to be needed to best market the three McGrew stores together. Owner, Greg McGrew, wanted an original name that reflected the geographic influence of the dealerships, both those that exist currently as well as future franchises in Hagerstown, Lancaster, and more. 

The leadership team ultimately settled on the name of Crownstone Equipment to act as the Parent, or Umbrella, name covering all franchise stores; Bobcat of York, Bobcat of Adams County, and Bobcat of Frederick. The Crownstone name was chosen based on its tie to the community and proximity to all the current stores. These crownstones are spaced every five miles along the Pennsylvania and Maryland border, for 55 miles, and indicate the Pennsylvania or Maryland side of the line on each crownstone with sculpted coats-of-arms. Today, while several of the original stones are missing or buried, many are still visible, resting on public land and protected by iron cages.